It's Jetsons!


Technology-driven change has been impacting the optical field for years. From smartphone auto refractors to Optos imaging, it's "out with the old and in with the new!" But despite the onward march of new tech, the ins and outs of choosing and fitting frames has hardly been impacted at all. Sure, virtual try on (VTO) frame technology popped up...but it also popped back. It seemed safe to say that the gold standard of in-person try on, consultation and frame fitting would never be surpassed.

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