Monday, November 16, 2015 2:15 PM
Haven't you heard? Norm's the word. I've advocated in the past for keeping an ear to the ground and a sharp eye trained when it comes to up-and-coming cultural trends, in an attempt to stay ahead of the competition when it comes to stocking your dispensary with the sort of frames particular demographics are going to be looking for.
Monday, November 16, 2015 2:10 PM
The holiday season is quickly approaching. Every year we face it: patients with expiring vision insurance and flexible spending accounts before the year ends. And it doesn’t always bring out the joy and merriment for everyone.
Monday, September 21, 2015 3:04 PM
One of the critical factors in business is to make a profit. Profitability is the primary goal of all business ventures. Without profitability the business will not survive in the long run.
Tuesday, April 15, 2014 4:30 PM
When I tell other managers and opticians that we are using a board management inventory system, their reactions are usually negative.
Monday, April 7, 2014 1:00 PM
Want to be able to do the right "Frame Speak"? It may be the coolest thing we do at our optical. Consider hosting a brand training event about once per quarter.
Monday, March 31, 2014 2:30 PM
Do you trust your reps? While we made many mistakes during the process, we had mixed success with reps, we even found a few that had been and still continued padding orders.
Tuesday, March 25, 2014 3:30 PM
Our optical brand was damaged! What once was known as an exclusive and trend-setting optical had become a big mess of confusion! We had no identity or direction.
Tuesday, March 18, 2014 1:00 PM
If you are the owner, manager or buyer of an optical this could give you a stomachache by the end of this paragraph. At least I did when I experienced this in real life. We had over 2,000 frames, 31 reps, and averaged 0.67 turns per year.
Wednesday, August 7, 2013 1:50 PM
From the latest magazine issue of
Update your perspective of managing frame inventory with an article by Dr. Mark Wright.
Wednesday, June 5, 2013 6:07 PM
My frame inventory has changed quite a bit over the past few years. We were known for having cool and unique frames that couldn't be found anywhere else in town.
Monday, October 22, 2012 2:44 PM
Implement an organized, consistent system to manage frame inventory. Here are three simple steps for you or your optical manager to follow.